Top Navigation


Consumer Hand Hygiene Solutions

As a store owner, you want your customers acquiring your products, not harmful germs, bacteria and viruses.

At grocery stores especially, strong infection control measures are a must to ensure the safety of your food and products.

B4 Brands’ complete line of hand hygiene products can address all of your store’s specific consumer hand hygiene needs and let your customers know you are committed to providing them a clean, healthy and quality shopping experience.

Featured Consumer Products

Hand Sanitizers

An instant germ killer for any store area where customers visit, Avant Original Fragrance-Free Instant Hand Sanitizer is clinically proven to kill 99.9 percent of the most common germs that may cause illness and is 95 percent bio-based.

  • 18 oz pump bottle of Avant alcohol-free foaming hand sanitizer

    18 oz Pump Bottle – Avant Alcohol-Free Foaming Hand Sanitizer

    Select options

Hand Soap & Wipes

Handwashing is the No. 1 weapon of preventing the spread of norovirus. Stocking your restrooms with Aterra Eco-Premium Fragrance-Free Foaming Hand Soap gives your customers a rich handwashing experience. Its thick, rich lather with natural glycerin and panthenol (provitamin B5), thoroughly cleans, softens and condition hands.

  • 18 oz Aterra Eco-Premium foaming hand soap

    Aterra Eco-Premium Foaming Hand Soap – 18 oz Pump Bottle

    Select options

Hair and Body Wash

An ideal and perfect complimentary item for any gym’s bathroom and shower, Aterra Eco-Premium Shampoo and Body Wash helps your fitness center’s guests get clean from head to toe with a smooth lather that promotes healthy hair and skin with natural glycerin and panthenol (provitamin B5).

  • Aterra Eco-Premium Hair and Body Wash, 1950 mL Eco-flex refill. Available in bulk quantities.

    Aterra Eco-Premium Hair and Body Wash – 1950 mL Eco-Flex Refill

    Select options

Hand Lotion

Aterra Eco-Premium Hand Lotion is the smooth, soothing solution for rough, chapped or cracked skin. This breakthrough in green chemistry and deep skin conditioning, its rich lotion combines a unique blend of natural moisturizers and oils to soften skins without prolonged greasy residue.

  • Sale! 16.9 oz pump bottle of Aterra Eco-Premium hand lotion

    Aterra Eco-Premium Hand Lotion, 16.9 oz Pump Bottle

    $5.50 $1.00
    Select options


Placing a White Eco-Flex 1000 mL Touch-Free Wall Dispenser at the entry points, high traffic areas of your store and by fresh produce instantly conveys a strong message to your customers than your business or grocery store is committed to their health and safety.

  • 1000 mL Eco-Flex Automatic soap/sanitizer commercial, wall-mounted dispenser

    1000 mL Eco-Flex Automatic Soap & Sanitizer Dispenser (9415)

    Add to cart
  • 1000 mL White Eco-Flex Manual Soap and Sanitizer Dispenser

    1000 mL Eco-Flex Manual Soap/Sanitizer Dispenser (9410)

    Select options
  • Mobile hand sanitizer stand

    Eco-Flex Mobile Hand Sanitizer Stand

    Add to cart
  • Sale! White 1950 mL manual Eco-Flex soap and sanitizer dispenser

    White Eco-Flex 1950 mL Manual Dispenser (9420)

    $9.95 $3.00
    Select options

Hand Hygiene Bundles

These bundle packages of lotion, hand soap and hand sanitizer make it convenient to maintain good hand hygiene on the run.

Explore B4 Brands’ complete winning line of hygiene products to see how they can keep your gym and fitness center guests fit, healthy and returning to your facility.